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Featured Sellers

The families behind the collection.

Every seller on W&F is a family with a story. These collectors have built their reputations through provenance, transparency, and watches worth passing down. When they sell, they earn royalties on every future appreciation — forever.

6
Featured Families
20
Watches Listed
$4.6M
Total Collection Value
100%
Verified Sellers
Kyle Tucker

Kyle Tucker

✓
Los Angeles, CA

LA Dodgers outfielder. Every piece in my collection marks a moment with the people I love — contract signings, anniversaries, a World Series ring. Watches and family are the two things that matter most.

Pro Athlete5-Piece Collection
Collection
$265,700
Watches
5
Since
2024
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Brendan Morris

Brendan Morris

✓
Greenwich, CT

Third-generation collector. My grandfather started with a Vacheron in 1962. My father built one of the finest private collections on the East Coast. I carry the torch — and let legendary pieces find their next families.

Legacy CollectorGrand Complications
Collection
$2.9M
Watches
4
Since
2023
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Steve Holly

Steve Holly

✓
Austin, TX

Built my collection piece by piece over 25 years. Every watch has a story — a deal that closed, a kid that was born, a moment I never want to forget. Some of these are one-of-one. They deserve families who will write the next chapter.

25-Year CollectorIndependent Brands
Collection
$1.3M
Watches
4
Since
2024
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Sofia Martinez

Sofia Martinez

✓
Miami, FL

Three generations of women who collected. My grandmother wore a Cartier Tank for 30 years. My mother graduated to a Santos. I keep the chain going — every watch we sell stays connected to us forever through W&F royalties.

Multi-GenerationWomen Collectors
Collection
$31,100
Watches
3
Since
2023
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David Chen

David Chen

✓
San Francisco, CA

Started collecting with my father. Now my daughter picks out her favorites from the case. We gravitate toward watches that respect craft over hype — Grand Seiko, Tudor, pieces that punch above their weight.

Father & DaughterValue Collector
Collection
$9,700
Watches
2
Since
2024
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Emeka Okafor

Emeka Okafor

✓
Atlanta, GA

My grandfather wore a hand-wound Omega across two continents. That is where it started. Now my sons and I collect together — pieces that travel well, hold stories, and connect Lagos to Atlanta.

Two ContinentsFamily Business
Collection
$91,400
Watches
2
Since
2023
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Ready to join the family?

List your first watch on W&F and start earning perpetual royalties. Every time your watch resells at a higher price, you get a cut — 15% at base, scaling up to 45% at Legacy tier.

List a Watch