Watches & Family Raises $18M Series A to Build the 'Royalty Layer' for Luxury Resale
The LA-based startup is betting that families — not algorithms — are the missing provenance layer in the $30B secondary watch market.
From fundraising milestones to the watch industry's reaction to perpetual royalties, here's what they're saying about Watches & Family.
Press inquiries: press@watchesandfamily.com
The LA-based startup is betting that families — not algorithms — are the missing provenance layer in the $30B secondary watch market.
W&F's tiered royalty model is unlike anything we've seen in the watch world — and it's attracting collectors who never thought of themselves as investors.
The platform's Featured Collectors program has onboarded high-profile watch enthusiasts whose provenance stories are driving six-figure sales.
A startup called Watches & Family is quietly reshaping how secondary market value accrues, shifting power from dealers to the families who built the watch's story.
The company's blockchain-backed provenance chain ensures that every family in a watch's history earns a share of future appreciation — automatically.
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